Fast Focus combines respondent polling, public case data, and venue-specific analysis to help plaintiff-side litigation teams understand how real people respond in their market. Live in Charleston. Austin, Houston, and Phoenix launching 2026.
Fast Focus is two distinct products. Subscribe to The Panel for ongoing access to your market's PI intelligence. Engage Fast Focus per project for custom research on specific cases, ad creative, or strategic questions. They work great together — and they work fine on their own.
Your local market's intelligence library.
A monthly subscription to your local PI market intelligence. Browse the full library of market-specific chapters — case-type baselines, damages anchors, defendant identity studies, juror attitudes, brand intelligence — and receive new chapters every month plus our quarterly State of [Your Market] PI report.
Per-engagement custom research.
Custom polls on the questions that matter to your firm. Test fact patterns at intake. Compare ad creative head-to-head. Run deep mediation prep with full demographic crosstabs. Or scope a multi-survey program for a case heading to trial. No subscription required.
Fast Focus blends multiple data streams to produce market intelligence that's grounded, current, and locally relevant.
Verified consumer panels filtered to target geography. Active in Charleston; expanding to Austin, Houston, and Phoenix in 2026.
Local brand awareness, perceived trustworthiness, and competitive positioning research updated quarterly.
Data segmented by county, age, income, education, jury service experience, and other jury-relevant variables.
Where available, integrated with respondent data to contextualize findings against real outcomes.
Charleston-area filing trends, defendant-frequency analysis, and venue-specific case dynamics.
Every Panel is local. Tri-county respondent panels. Local firm landscape. Local jury pool dynamics. Currently live in Charleston, with Austin, Houston, and Phoenix launching in 2026.
Sample findings from our Charleston market work. Subscribers receive full reports with complete demographic crosstabs, verbatim respondent quotes, and strategic implications.
When fact pattern is contested, demographic factors and decisive facts move the verdict. Full report includes which Charleston demographic segments lean which way.
Liability lean isn't just a verdict question — it's a damages multiplier. Charleston respondents who leaned plaintiff anchored damages dramatically higher than those who leaned defense.
When asked which fact mattered most, respondents split nearly evenly between plaintiff-distraction and defendant-negligence framing. Full report identifies which facts move which respondent segments.
Full subscriber report includes unaided recall, "who would you call first" data, advertising-effectiveness analysis, and the negative-sentiment findings respondents shared about specific firms.
The Panel is a subscription to your city's plaintiffs' market intelligence. We field, analyze, and publish market-specific research continuously. Subscribers get full access to the library, monthly chapter releases, and recurring market reports.
Every Panel market has a growing library of market-specific chapters: case-type liability baselines, damages anchors by injury, defendant identity effects, plaintiff sympathy variables, juror attitudes, and brand intelligence. Charleston (the first live market) launches with 6 chapters and grows monthly.
We publish new chapters monthly, prioritized by what subscribers need most. Common case types, emerging fact patterns, market dynamics — the library compounds in value as it grows. Subscribers get notified when new chapters publish.
Quarterly State of [Your Market] PI reports synthesize library trends, brand tracker updates, and market dynamics. Annual flagship report at year-end. Built for partners and marketing directors who need to understand where the market is moving.
Liability lean, decisive facts, and damages anchors for the most common local PI fact patterns
How local respondents react to defendant type and plaintiff demographics, with multiplier tables that contextualize any case
Local data on tort reform sentiment, insurance attitudes, damages anchoring psychology, and demographic predictors of plaintiff sympathy
Local PI firm recognition, trust scores, channel attribution, and competitive positioning data
A short structured brief. The fact pattern, the ad you want tested, the brand question you want answered. Five minutes. No PHI, no client identifiers.
— under 5 min100+ pre-screened respondents in your target market read your brief and answer a structured survey calibrated to your engagement type — liability allocation, damages anchoring, brand recall, message takeaway, or whatever the question requires.
— launches in < 4 hrsYour dashboard populates as the panel reports in. Final structured deliverable when the sample completes — typically within 24–48 hours.
— actionable findings in 24–48 hrsFlat-rate access to your market's intelligence library. Custom research priced per project — buy what you need, when you need it.
Buy any project, any time. No subscription required. Same pricing for everyone.
Test a fact pattern at intake. Anchor a damages range. Get juror reaction to your demand framing.
Test new ad creative against your current spot. Compare two liability theories. A/B competing intake scripts.
Larger sample, demographic crosstabs, jury archetype profiles. Mediation prep, brand positioning, voir dire planning. 30-minute consult call included.
Multi-survey programs. Voir dire profiling, opening statement testing, demonstrative testing, theme stress-testing. Custom scope.
Test fact patterns at intake. A/B competing liability theories. Anchor damages demands. Stress-test mediation positions. Profile likely jurors by demographic. Test opening statement framings before trial.
Test new ad creative against old. A/B competing taglines. Measure brand recall in your market. Test intake script messaging. Compare your firm's perceived trustworthiness against competitors.
Track unaided and aided recognition in market. Map channel attribution — how clients actually find PI firms in your city. Identify referral source effectiveness. Test competitive positioning.
Fast Focus was built by Sean Hall, J.D., a May 2026 graduate of Charleston School of Law and longtime operator in legal marketing and research. Before founding Fast Focus, Sean served as president of TSEG, a national plaintiff PI marketing agency, and founded Mightier Content, a legal content firm serving plaintiff personal injury firms nationwide.
Fast Focus brings the rigor of consumer research methodology to plaintiff-side litigation strategy — testing cases, ad creative, brand recall, and market dynamics with verified respondent panels in target markets.
Fast Focus combines structured respondent polling, demographic crosstabs, public litigation data where available, and market-specific trend analysis. Our outputs are directional research tools and benchmarks — not legal advice, not predictions of outcomes in any specific case or proceeding.
Standard polls field at n=100 per study. Larger samples available for Strategy and Trial Prep engagements (n=200 to n=500+).
Verified consumer panels (via Pollfish), filtered to target geography. For Charleston: Charleston, Berkeley, and Dorchester counties.
Demographic crosstabs across age, gender, income, education, county, jury service experience, and other variables relevant to local jury composition.
Client questions and fact patterns are never identified to respondents. No PHI, no client identifiers, no plaintiff names appear in any survey instrument.
Submit a request through the form below. We respond within one business day with dashboard access for case submission and engagement letters.
After approval, plaintiff-side litigation teams access Fast Focus through a secure dashboard for case submission, engagement letters, conflict checks, and results delivery.
We'll be in touch within one business day.